Publicity Tools

Libraries & Schools: spread the word about Teen Read Week™! Use the tools on this page and then tell us what you've done.

Libraries, schools and youth serving organizations across the country are planning special events for Teen Read Week, encouraging teens to read something just for the fun of it! As YALSA promotes Teen Read Week™ to the press, we would like to hear about how your library or school plans to celebrate. Thank you for taking the time to get the word out about the great things you're doing for TRW!

Teen Read Week™ Logo Use Guidelines:

  • Libraries & other Not-for-Profits:YALSA grants permission to libraries and other nonprofits to use the Teen Read Week™ mark and logo in conjunction with their 

    Teen Read Week™ activities, so long that neither is used for profit and that YALSA is properly credited.

  • Corporations & For-Profit Entities: Prior permission and licensing must be obtained before use of the mark and/or logo will be granted.  Corporations may make referential use of Teen Read Week™ by, for example, including an announcement that it is the week of October 12-18, 2014, in newsletters on websites, etc.  Corporations cannot, however use "Teen Read Week™" or the logo in the names of their contests, initiatives, events, continuing education opportunities, etc. without prior permission from YALSA.  Corporations who wish to participate in and/or publicizeTeen Read Week™, are encouraged to contact byoke@ala.org and to review YALSA's Logo Use Policy.
  • TRW Presentation (PPT)
  • Marketing Tips & Ideas (PPT)
  • Sample Press Release (Word)
  • Letters to the Editor (Word)
  • Sample PSA Scripts (Word)
  • Proclamation (Word)
  • TRW Flier Template (Word)
  • TRW Flier Template 2 (Word)
  • TRW General Logo (JPG)
  • Publicty Kit (.Zip)
  • Nikki Grimes talks about Teen Read Week (video)

Join this site!

Join this Teen Read Week website for great resources and opportunities such as:

  • A low-res download of the 2014 TRW themed logo (found under the planning tab - must be signed into account)
  • Free access to a webinar about leveraging TRW to promote career & college readiness with your teen patrons. The recording can be found on the Webinar page under the Planning tab. (Must be signed in to view)
  • Alerts about grant opportunities
  • More perks to come so be sure to register and check back for updates!

YALSA Products & Publications

Why is TRW Important?

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Teen Read Week on the YALSA Blog

Learning from Teens: Thoughts for Teen Read Week

Teen Read Week is coming up October 12-18, and libraries are encouraged to use the theme “Turn Dreams into Reality” to share our knowledge, resources, services, and collections with teens in an effort to promote reading for fun. As professionals working with teens in the library, each of us curates our own personal collection—in folders Read More →

TRW 2013: Dollar General Literacy Foundation Spotlight on Patricia VanArsdale

Today we wrap up our Teen Read Week posts with our final Dollar General Literacy Foundation Grant Recipient, Patricia VanArsdale. Patricia is Teen Services Librarian at Hussey-Mayfield Memorial Public Library in Zionsville, Indiana. Isn't it a beautiful library? Keep reading to see how Patricia involves the teens in her library and what she did for Read More →

TRW 2013: Dollar General Literacy Foundation, Molly Wetta

Molly Wetta and Karen Allen of Lawrence Public Library are the innovative minds behind one of the Dollar General Literacy Foundation grant winning projects. Their Choose-Your-Own-Apocalypse scavenger hunt styled program kick starts their Teen Read Week celebration with a real life version of an alternative reality game whereby participants must “Seek the Unknown” throughout the Read More →

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