Become a Promotional Partner!

Publishers, vendors, and other corporate groups can help YALSA with its work by becoming Promotional Partner.  Teen Read Week’s Partners receive extensive benefits designed to complement your corporation's strategic marketing objectives, as well as reach key market segments. For questions about sponsorship, contact YALSA's Executive Director, Beth Yoke, at byoke@ala.org or 312.280.4391.  

National Corporate Sponsor-- $50,000+ contribution

  • Sponsor a Teen Read Week™ Kick-Off in a large media market like Chicago, LA & NYC
  • Company receives its own web page on the Teen Read Week (TRW) website
  • Receive access to market research and opportunity to include a question in surveys
  • Co-branded TRW collateral is created and distributed that is mutually agreeable to your organization & YALSA
  • Implement an activation program that is mutually agreeable to your company & YALSA
  • One-time access to YALSA’s membership mailing list
  • Other activities that are mutually agreeable to your organization and YALSA
  • Receive all of the benefits of the TRW partnership levels listed below

Blockbuster Partner Level-- $25,000+ contribution 

  • Be the host of a member reception at ALA’s Midwinter or Annual conference
  • Feature an author or product via a special wrap or insert for the 2014 summer issue of Young Adult Library Services
  • Full-page thank you in YALSA’s award winning journal, Young Adult Library Services, & sidebar thank you on the journal’s online companion
  • Receive all of the benefits of the TRW partnership levels listed below

Classic Partner Level-- $10,000+ contribution 

  • An interview or company profile placed in YALSA’s journal (print & e-version)
  • One webinar sponsorship jointly created and delivered by your company & YALSA
  • One sponsorship of a monthly e-newsletter to YALSA membership
  • Either one interview or one sponsored blog post on the YALSAblog or the Hub
  • Receive all other benefits of TRW partnership levels outlined below

Bestseller Partner Level  -- $5,000+ contribution

  • One boom box feature in a monthly TRW email blast
  • Promote products via swag bags at events like TRW Kick-Offs
  • YALSA writes and distributes a news release announcing partnership
  • Receive all other benefits of TRW partnership levels outlined below

1st Edition Partner Level -- $2,500+ contribution 

  • Receive one-time access to the email list of TRW registrants
  • Opportunity to promote product through registration incentives or membership drives
  • Free subscription to YALS, YALSA’s award winning quarterly journal
  • A certificate of recognition to display in your exhibit booth or office
  • Company name listed on the TRW web site and in publicity materials, including print PSAs and a thank you message in Young Adult Library Services
  • Permission to promote company as an “Official Teen Read Week 2016 Partner”
  • Right to use the TRW logo in advertising and promotional materials

In-Kind Contributor  -- donated services &/or products

  • Opportunity to promote products through registration incentives
  • A certificate of recognition to display in your exhibit booth or office
  • Company name listed on the TRW (Teen Read Week) web site

 

 

Join this site!

Join this Teen Read Week website for great resources and opportunities such as:

  • Opportunity to attend a free TRW 2016 webinar on Tuesday, May 3 at 2pm Eastern!
  • A low-res download of the 2016 TRW themed logo (found under the planning tab - must be signed into account)
  • Free access to archived TRW related webinars
  • Alerts about grant opportunities
  • More perks to come so be sure to register and check back for updates!

YALSA Products & Publications

Why is TRW Important?

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Teen Read Week on the YALSA Blog

Teen Read Week: Board Game Collection Encourages English Language Learners To “Read For the Fun of It”

Every year the Teen Read Week Committee selects the recipients of the Teen Read Week grants funded by contributions from YALSA and Dollar General.   Cynthia Shutts at the White Oak Public Library (IL) was awarded one of this year’s Teen Read Week grants to create a circulating board game collection … Continue reading

Reaching Teens through Passive Programs

Do you have trouble getting teens into your interactive programs for your teens during Teen Read Week? Are you still trying to understand your teen demographic? Teens are busy students, especially during their final high school years, but they can certainly still participate in other planned activities on their own … Continue reading

Do You Speak Game?

At the White Oak Library District, I helped work on my library’s district wide strategic plan. The one place I knew we were failing our patrons was with families who were learning English as a second language. We always talk about ways to better serve our patrons in this aspect … Continue reading

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